Hi! As I am particularly interested in the subject due to my thesis topic I have some questions :
1) Can we consider the swift to the reseller mode (and as a result any change in the marketplace-reseller continuum) as an entry decision to another market?
2)If yes, is there any way to model this decision considering the competition?
Hi! As I am particularly interested in the subject due to my thesis topic I have some questions :
1) Can we consider the swift to the reseller mode (and as a result any change in the marketplace-reseller continuum) as an entry decision to another market?
2)If yes, is there any way to model this decision considering the competition?
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